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The most important thing in business is people, people, and people again. (с) Jack Welch

FOUNDERS EANTRO.

Personal Responsibility Layer

01PRESIDENT EANTRO.

Anna Valeryevna Rezvova

Anna Valeryevna Rezvova

Anna Valeryevna Rezvova

President EANTRO

1980 b.|Belgrade, Serbia

Education

  • Master's degree "Management" — RANEPA — fundamental training in management, organizational development, leadership and decision-making in complex business contexts
  • MBA (AMBA) in "Entrepreneurship and Company Management" — RANEPA — systemic understanding of business processes, strategic thinking, organizational change management
  • Master's degree "Psychologist-Coach" — MIP — deep work with human factors in business, team dynamics diagnosis, conflict management
  • PCC ICF certification (Professional Certified Coach) — Goal Imagery Coaching Academy — international quality standard for coaching, guarantee of competence for work with top management
  • "Expert Coach" certification — FKPiN — Russian recognition of expert level, specialization in work with entrepreneurs and executives

Experience

Digital transformation and digitalization leader with experience from idea to product launch (Velobike, Yandex, Russian Post). Head of digital lab. Full cycle from idea to launch: web/mobile applications, CRM/ERP, integration into operational processes. Transition from recruitment to IT entrepreneurship, creation of EANTRO product.

Correspondent:

Anna, tell us about EANTRO and your role.

Anna:

EANTRO is an operational layer of accountability for human factors in AI transformation. I am accountable for commercial framework, strategy, methodology and quality. I ensure measurability of human risks: baseline → control → delta. I fix accountability boundaries and scope change rules. I manage conflicts and drive artifacts to traction.

Correspondent:

What value does this provide to clients?

Anna:

Clients get measurability of organizational risks, transparent accountability boundaries, high-speed navigation through uncertainty. I work with top management: CEO, CDO, CTO, CHRO, CISO, Board. I escalate critical risks and provide stop-the-line recommendation when necessary.

02VISIONARY EANTRO.

Pavel Fedorovich Spiridonov

Pavel Fedorovich Spiridonov

Pavel Fedorovich Spiridonov

Visionary EANTRO

1985 b.|Moscow

Education

  • Moscow State University (MSU) (graduate) — fundamental education, systems thinking, analytical competencies for work with strategic tasks of long-term business development

Experience

CBDO and executive-tracker in one of Russia's largest consulting groups (TOP-10 RAEX). Experience attracting $2M investment, achieving 400 million rub in pre-orders. Founder of EASY DOO (Skolkovo resident). 20+ years of experience in strategic business development. Work with companies from startups to 5+ billion rub revenue per year.

Correspondent:

Pavel, tell us about your role as Visionary in EANTRO.

Pavel:

Visionary is a unique role in EANTRO system. I focus on long-term strategic planning for 5-10-15 year horizon for business owners. I work exclusively in individual format with top-level management. I develop growth strategies that harmonize owner's goals with key team objectives.

Correspondent:

What do clients get from working with you?

Pavel:

Clients get long-term business development strategy for 5-10-15 year horizon, owner's personal strategy with harmonization of business goals and personal ambitions, transformation roadmap with key milestones and success metrics. I do not handle operational implementation — only strategic level.